How to Reply To “I Don’t Have the Time Right Now”

How many times have you heard "I don't have time right now" or "Now's not a great time" and been left wondering - what next? Maybe the first few times you thought it was fine...and then you kept hearing it. Let's solve this issue for you right now. “I don’t have the time.” really means “It’s not a priorit...

6 Summer Marketing Hacks So You Can Take A Vacation

The weather is heating up, summer is just around the corner and I can feel the chill vibes making their way into my flip-flopped feet. Whether you’re looking to sink your toes into the sand or hit every rollercoaster east of the Mississippi, we all look for a little escape during the summer. But there's one issue, your business waits for no man (or wom...

Getting Started With Facebook Ads

You’ve been managing your Facebook business page for a while now, posting regularly (or trying your best to) and slowly growing your faithful following. You want to start expanding your audience reach and connect with new people - sounds like your ready for Facebook Ads! But, where do you start? Should you boost a post? Do you need an ad account? ...

20 Color Palette Ideas For Your New Business

While your business success does not come from your color palette and your branding, it does play an important role, one that many people don't take seriously when they first begin. I often see people taking two routes when it comes to the initial branding: They don't think it's important and create a lot of content that isn't cohesive and doesn't...

The Best Tools for Video Conferencing

There was a time in the not so distant past when business meetings only happened face to face, in person - crazy, I know. As technology advanced, so did a global workforce, a remote workforce and digital marketing, meaning long-distance meetings and collaborations needed a new take on the face-to-face business meeting. Fast forward to today and anyone w...

Write A Better About Page

About Pages often are a waste of space, the biggest problem is they aren't about the customer. Your goal is to write an engaging About Page that creates a connection with the reader and begins the relationship building process. Done correctly, your About Page is the first step towards brand loyalty. It showcases you as the expert who can take care of yo...

Getting Started With Newsletters: How, When, Why, and What

A well-crafted newsletter can serve many purposes to benefit your business. Similar to your blog ( you do have a blog, right? ) a newsletter is a great way to build relationships with your customers. They can be used to provide helpful information, keep connections fresh, and maintain loyalty. However, as your blog should be used to take a soft approach to p...

Introducing Wavoto!

Building a business online just became easier with the introduction of Wavoto, which provides all the tools you need to bring your business to life. We've been hard at work since 2015 to turn the overwhelming task of growing your entrepreneurial business online, into a reality. Beginning with 3 Step Solutions, we worked hard to bring a...

How Facebook Live Can Benefit Your Business

As if Facebook didn’t already seem to rule the digital world, in 2016 they added Facebook Live. It’s a live streaming feature that is connecting friends, companies, brands, influencers, and entrepreneurs and giving them access to each other like never before, in the now . It’s all the rage right now and it doesn’t look like its popul...

It’s Time For Spring Cleaning (Your Business)

When you're always thinking of "what's next," it can let your past work become a little stale, reinvigorate past campaigns and catch small details that have gone amiss overtime by spring cleaning your business! A fresh spring breeze flows through the office and you get a feeling of invigoration from the comfy temperatures and longer days of su...

Blogging Beyond Keywords

Blog content matters more than the keywords behind it, well, sort of. You need keywords to help your blog have the most impact possible (which we shared a few weeks ago in our article How to Use Keywords for Optimizing Blog Articles ), but they shouldn't be the number focus of your writing. A great blog is key to boosting the overall ranking of your web...

5 Ways You Can Improve Your Sales Funnel

The hardest part of running a business is attracting new customers and keeping them around for the long-run. But this doesn’t have to be the case. If you have a well-oiled sales funnel that pushes potential buyers through the sales process without them even realizing it, attracting new customers can actually be easy (and fun). According to research by Sa...

What Is A Facebook Pixel

You've heard "facebook pixel" mentioned by gurus, experts, and your favorite marketing influencer...but don't know what it means and why you should care about it. Let's end that confusion. Facebook pixel is not a sequel to a funny Adam Sandler movie. a new phone made to compete with Google. Facebook pixel is a no-brainer Would you like to ...

Top Tips For Starting A Successful Youtube Channel

You’ve been working hard to spread awareness of your brand and build relationships with your customers. Now it’s time for the next step, a Youtube channel of your own. I know, you thought a great looking website, Google Ads, Facebook, Instagram account, and Twitter were enough, here comes the undeniable stats about the importance of Youtube videos. If y...

How to Use Keywords for Optimizing Blog Articles

Do you find yourself spending more time stressing about blog article keywords instead of writing high quality content? If so, then keep reading for some tips and strategies for using keywords to make your blog more visible. It seems like everywhere you look there are way too many experts with way too many conflicting theories. We’re going to high...

Find Website Design Inspiration

When it comes to technical stuff I try to surround myself with smart people who know more about the subject than I do. Designing your website has technical aspects that pros can help with, but it’s also personal in nature. What about your website design do you want to influence? What part of you, if any, will your website reflect? How do you want ...

Better Email Organization Starts Here [Platform Update]

We have an amazing development team that makes our entire platform possible, but not everything they do gets noticed. While we're always working on some major projects (which I'm not going to give away here), there are some little things that pop-up throughout the months that we think you'd love to hear about. We're going to start sharing our favorite li...

What is an Autoresponder?

We’ve all seen this before, “ I will be out of the office until February 15th. In case of an emergency please contact… ” or “ This message is undeliverable… ” This is an autoresponder at its most basic level. An autoresponder, also known as automated email, can be a highly effective marketing strategy. The idea behind an autoresponder is to automatically se...

15 Apps to Help You Manage + Grow Your Instagram

Congratulations, you set up your Instagram Business Account. Now what? There’s a lot that goes into successfully managing your Instagram account. If you want to grow your business with Instagram then you’ll need more that pretty pictures. Your Instagram account should be a living breathing marketing machine. You’ll need to consider editing...

How To Whitelist An Email

You've probably heard of "whitelisting" an email address, but never knew what it meant. Don't worry, you aren't alone. Often marketers will start by saying "whitelist this email" but don't give an explanation as to how or what that even means. Frankly, I'm ready to retire the term altogether, but since I don't get to dictate the English l...