What Are All The Website Building Platforms Missing? Wavoto’s Here To Tell You

Rebranding from 3 Step Solutions to Wavoto is the first stride the company is taking to wash away the overwhelm many entrepreneurs feel when they put their business online.

SOUTH ELGIN, Illinois., Apr 3, 2019 -- Wavoto, a software platform, announced today a major rebrand to reflect the company’s evolution into an all-in-one digital marketing platform.

“There are so many tools entrepreneurs need to have a successful online business," said Adam Zucco, chief executive officer at Wavoto. "What’s missing is one platform to make connecting with your customer through a website, landing pages, and email easier.”

3 Step Solutions, now Wavoto, was created to help entrepreneurs and small business owners navigate the complex environment of online marketing. The original idea was sparked from Zucco’s own desire for a single space to create and manage an online presence for his endurance coaching business.

“As our platform and vision grew, we needed a new brand to unify our features and connect with more people who are looking for a better online marketing experience for their business.”

See Wavoto’s platform features here.

The rebrand includes a top-to-bottom refresh of the company’s name, logo, website, graphics, and communication.

The new brand name reflects a more customer-focused platform that highlights overcoming feelings of inadequacy and overwhelm to reach success online. The new brand styling represents getting back to the basics in a visual that echos primary colors and a single font used throughout the customer journey and experience.

Along with the new rebrand, Wavoto is releasing a distinctive new feature, Funnel Builder, to meet the needs and demands of customers looking to grow their contact list. Funnel Builder allows users to easily create visual sales funnels that incorporate landing pages, dynamic forms, and automated emails designed individually or from a template.

With the addition of Funnel Builder and restyling of the entire platform, Wavoto aims to provide the all-in-one online marketing tools small businesses, entrepreneurs, and influencers need to grow a thriving online business.

For more information and images, please visit the Wavoto blog at