How To Take Your In-Person Class, Online

In-person classes, workshops, or courses have always been incredibly effective - heck that's what the majority of us experienced growing up in school for our own education. It's no wonder it's what many entrepreneurs like to use it to connect to new leads and gain more exposure. There's something about the energy in a room, the connections you can make and t...

4 Simple Steps To Your Perfect Lead Magnet

You've got your business online, whether it's with a Facebook Page, a website, or a small funnel - but are you building your list and growing your customers? You may have the perfect product for your specific niche. You probably are putting hours into making sure you're reaching your audience...but nothing keeps happening, right? It all comes down to you...

How Many Funnels Are Enough?

You want to grow your business online and know that funnels are important - but how do you know how many you need? And how do you know what those funnels should be? There's no clear rulebook on funnels. You aren’t getting the leads or sales you need with your current funnels, time for a new one, right? Well, maybe, but also maybe not. You just need...

When Should You Buy A Domain?

When you've first got that spark for a business idea and you can visualize yourself a year later - a huge email list, an Instagram account with hundreds of likes per post, and a lively website where you're managing sales or new clients. But where in that process do you decide on a domain, a URL, for your website where people can find you? There are many ...

How To Find Out Which Social Post Is Your Best!

I talk to business owners every day who are promoting their business, but can't tell me what's working or not online - does this sound familiar? This doesn't need to be your case! Know which social media post is helping you the most online using this simple trick that professional marketers have been keeping under wraps for years! It's not about which ...

7 Things Every Small Business Needs To Do Every Month

You can get caught up in the minutia of the day to day or in the latest campaign launch and suddenly 4 months have passed and you can't answer small questions about your business growth, easily access links to your latest campaigns and definitively say what's working or what your most read blog article has been. I discovered this time flying phenomenon i...

A Digital Office Is What Your Business Is Missing

You want to grow your business online, but feel frustrated by all the new tools you have to learn, strategies to implement, and information to internalize while remembering 20 different passwords - it almost seems easier to go back to the days where work could only happen from the office. But, you can take that old school business feel online, with one s...

How To Make A Logo For Free

Logos surround our everyday life, seriously, take a look around and see the logos around you (I can easily count 14 in my living room, from board games to the leggings I'm currently wearing). It's obvious your business needs a logo, but where do you start with one? How can you make one you're happy with, with a limited budget? Why Do You Need A Logo A log...

What's Hot Online: 2020 Marketing Trends

Digital marketing is going nowhere. Since it’s inception with a basic HTML website in the early days of the internet, it has grown to include email marketing, social media platforms, and local marketing through search results like “near me” Just like we advanced beyond building your own website from code ( hello, Wavoto! ), every year n...

What Are The Different Email Types

Email marketing is a mainstay of digital marketing. It seems to be the solid foundation every online marketing strategy needs to build upon. You could grow a consulting business purely on Instagram but backed with your email marketing. You could support your local business through regular monthly newsletters, and you could have an eCommerce store that has ...

4 Steps To Working With An Influencer

Would you rather buy a product or service after seeing a scripted advertisement orchestrated for profit, or based on the recommendations of the people you trust? What if the person recommending the product or service to you had an impeccable reputation and a large social following? What difference would that make to the level of trust you place in your p...

How To Plan Your Holiday Marketing Strategies

Have a holiday marketing strategy that will let your small business shine through the end of the year, no matter if you plan in September or get started in December. If you have just one simple marketing tactic to connect with consumers over the holidays instead of flooding your audience with endless messages and posts, you’re guaranteed to end your ...

Funnel Or Website: Which One Do You Need?

Everyone searches the internet for information in today’s day and age, but does your business really need a funnel and website for your business to grow? What Exactly Does A Website And Funnel Do For Your Business? A funnel and website provide different things for your business and your potential connections, but what benefit (and potential downside)...

How To Be Authentic Online

In a world that seems to be filled with fake news and fake lives on social media, online authenticity is what makes you stand out from the crowd and make a mark. This shift from “perfect life” to “this is what life actually looks like” has been a big part of 2019 and will only continue to influence how everyone presents themselve...

When Should You Hire A Va?

Being able to hire a VA can seem like a dream, but when do you know you're ready? We're sharing the top scenarios that will show you a virtual assistant will help your business more than hinder it. What is a VA? A VA is a virtual assistant that can either help with general tasks or is specifically trained to help with skilled business needs. They are c...

5 Apps Every Entrepreneur Needs

With literally thousands of entrepreneur apps available, there are 5 that any entrepreneur can benefit from. I’ve been working exclusively with entrepreneurs for 6 years and am an entrepreneur myself, I know a business isn’t always run from your computer, with all your resources directly at hand. This makes your phone an extension of your b...

How To Create A Webinar That Drives Action

Hands-on lessons and walkthroughs help you connect to your audience in a way that can build trust quickly. If this sounds like something your business should do - it’s time to build a webinar! Webinars allow you to share your knowledge, in real-time, with people whoa re interested in learning. They also allow you to connect your knowledge to the prod...

Marketing Funnels 101: What Are They And How To Build Your Perfect Funnel

Any entrepreneur who is growing their business has come across the term funnel, whether it's marketing funnels, sales funnels, or just funnels in general. One of the biggest mistakes I see entrepreneurs making is that they think they need a website before all else, when in reality, having marketing funnels first allows them to be in direct communication with...

Instagram Story Questions, Answered!

While Instagram Stories have been around since 2016, doesn’t mean that everyone knows how to use them or doesn’t feel like a fool for just starting now. Let me take your worries away - anytime you start using Instagram Stories is the right time! But that doesn’t mean you don’t have Instagram Story questions keeping you from co...

Getting Started On Google Analytics As A Beginner

Less than 30% of small businesses track their website analytics, making Google Analytics for beginners a necessary resource! Not only is Google Analytics free to use, but it's also incredibly robust, making it the first go-to resource for literally every business' website analytics. ( Source ) While business owners can all agree it makes sense to track a...